Fresh Ideas

October 26, 2021
Why you need a social media marketing strategy

Why you need a social media marketing strategy

OK, I’ll admit it. I don’t always post to social media with a social media strategy in mind. I find it tough to stick to my […]
September 2, 2021
Why you need a social media marketing strategy

How to Measure Social Media Marketing Success

How do you measure social media marketing success? Before we get into what you should measure, let me say this — if your focus is on […]
July 1, 2021
5 Easy Ways To Connect With Your Audience

5 Easy Ways To Connect With Your Audience

Connecting with your audience doesn’t always have to involve blog posts, video production or other long-form content creation. Instead, focus on simple content that can still […]
December 22, 2020
6 Online Marketing Trends to Consider for 2021

6 Online Marketing Trends to Consider for 2021

As we close off 2020 and set goals and intentions for the new year, it’s important to look at your business and marketing strategies. Setting a […]
April 17, 2019
Ghostwriting

Working With a Ghostwriter

Ghostwriting is when a writer researches and writes a content piece (article, blog post or even a book!) on behalf of a person or business without […]
March 29, 2019
social media tools to connect with your audience

5 Social Media Tools to Help Connect with Your Audience

If you’re a small business owner then you hopefully know how it important it is to use social media to engage, interact and connect with your […]
August 3, 2018
live video streaming

IGTV for Small Business

IGTV stands for Instagram Television. It’s Instagram’s latest feature and is used to post and view longer videos on Instagram. Unlike traditional television, there are no […]
June 21, 2018
customer experience

Outsourcing and the Customer Experience

When considering what to outsource for your business, you need to think about the bigger picture – you need to think about your customers’ overall experience. […]
April 2, 2018
Instagram Stories for Business

Instagram Stories for Business

If you’re not familiar with Instagram Stories, it’s a feature on Instagram that lets users post photos and videos that disappear after 24 hours. Users also […]
January 11, 2018
Facebook_Analytics_VOR

Facebook Analytics: What it is and Why you Need to Set it up

If you advertise on Facebook you need to set up Facebook Analytics. Facebook Analytics is your opportunity to see valuable data about your Facebook Page, including […]
December 4, 2017
Holiday marketing

How will your Business Stand Out Online this Holiday Season?

‘Tis the season for online holiday marketing and the competition is fierce! It’s not enough to send your regularly scheduled weekly emails, post updates when you […]
June 21, 2016
pick a social network

Pick a Social Network! Any Social Network!

It is not uncommon for a business owner to fall into the social media trap of signing up to numerous social networks only to engage in […]